Create a system for referrals ... and harness the power of your own Customer Sales Force! How Dr Paddi Lund made a 'By Invitation Only' practice and thrived - 'A' class customers on tap with no marketing or advertising and a locked front door.
Systemise the 'Little Things' in your business and deliver an incredible experience about which customers will rave! How Dr Paddi Lund focused on the 'Critical Non-Essentials' in his business and created one of the most talked about professional service business in the world.
The Original Paddi Audio Story - Hear Paddi tell his story in his own words to an enthralled audience. When he first started speaking at events, Paddi didn't use any slides ... just his vivid imagination and unique story telling style. This recording is a perfect introduction to Paddi's philosophy.
Business, Happiness, and Money. They've never mixed … until now! This book describes how Brisbane, Australia, dentist Dr Paddi Lund turned his dental practice into a happiness centred business, and has lots of lessons for any business, large or small.